June 18, 2019

"Ayo, fam, you listen to hip-hop?"


"Ayo, fam, you listen to hip-hop?" = an ongoing joke with those of us who spent years working at Fat Beats in New York City. It seems that joke made its way to North Carolina back in 2005 when Little Brother (Phonte, Rapper Big Pooh and 9th Wonder) released their second classic, 'The Minstrel Show.' In this October issue of Vibe Magazine, they took to the Virgin Megastore - another known spot for independent artists to hustle their music - and saw what kind of love their music would get in the Rotten Apple. Off the strength of the banging single, "Lovin' It," you would think it would have been an easy sale, right? You'll have to follow Pooh or Phonte on Twitter to ask them about that, this post is really just a reminder of old days and old jokes, that still resonate. So, do you listen to hip-hop? If so, take a walk down memory lane with me and pop this in your deck.